
Google-SEO
Stay competitive on search engines and maps
google organic
key terms optimizations
google local (maps)
niche industry networks
bing, apple, yelp, etc
trip advisor, air BnB, etc
yext optimization
local news publications

Website
It’s your best brand rep, so keep it effective
user experience (UX)
navigation / structure
site speed
mobile / tablet / desktop
aesthetic trends
points of contact
calls to action
3rd party plugins

Marketing Tools
Evolve with user trends on your social platforms
social media
email marketing
journal/blog
website news
website banners
website popups
google
niche industry networks

Communication
Advance sharing and communication
sharing: google, dropbox
social media
calendars, planning apps
website / mobile apps
google / local apps
in-house email accounts
accounts access
analytics



